About us

Who is Elite Customs Apparel?
We are a sports-loving family just like yours! No faceless, fake names here. We have put it all out there! What you see is what you get.
Our family has grown up on the softball fields in Central Texas and Louisiana!
Shawn, the man behind it all. Started off playing co-ed softball until our oldest started playing 8U, then he had his first taste of coaching. If you have ever had Shawn coach your team, you know exactly why it was demanded of him to coach a team every season after that! Coaching turned into taking over the Georgetown Girls Youth Softball League, where he stayed for nearly a decade as the league president. He started hand-making shirts for the league by designing and hand-pressing every single one. Customizing each one for every team. Softball dirt runs deep in this man’s veins!! And he continues to be involved in the sport today through umpiring. Which he LOVES and is fantastic at and they keep asking the man to umpire more and more! (grumpy wife rant over!)

Heather, the woman behind the man (and behind all the posts and orders!) has spent more years than you can count on one hand running the league concession, working as a team mom, team treasurer, player taxi, lunch picker upper, bake sale baker, car wash…watcher, and multiple All-Stars World Series organizer. No long resume here but every mom out there in every sport EVER knows exactly what I'm talking about. GO MOMS! 
We’ve put in the time, blood, sweat, and tears on the field. Our kids have grown up playing in that red dirt, sweating and battling in that southern heat and humidity. Even our oldest daughter became an umpire! We know what teams want and what the quality needs to be. We bring love and passion with us for every single order and are thankful for every single team that chooses a small, family-run business to get that jersey with love in every stitch.

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